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Available Online

Branding & Visual Identity

Develop brand messaging & visual identity $2500.

  • 45 minutes
  • ZOOM

Service Description

1. Research: Research your business's customers, competition, and market. I would use this information to identify the unique qualities that set your company apart. 2. Brand Positioning: Based on my research, could you work with your business to develop a brand positioning statement? This statement would summarize your business's unique qualities and how you want to be perceived by customers. 3. Brand Messaging: Develop a brand messaging strategy to guide your business's communication efforts. This would include developing a tagline that summarizes the business's "offer" and creating messaging that reflects your business's brand positioning. 4. Visual Identity: Develop a visual identity for your business. This would include creating a logo, selecting colors and fonts that reflect the business's brand positioning, and setting guidelines for the visual identity. 5. Brand Guidelines: Create a set of guidelines that would ensure consistency in how the business's brand is presented across all marketing materials. These guidelines include rules for using the logo, colors, fonts, and messaging. 6. Implementation: Once the branding messaging and visual identity have been developed, I will work with you to implement the new brand across all marketing platforms. This would include updating your business's website, social media profiles, and other marketing materials to reflect the new brand. 7. Monitoring: Finally, continuously monitor your business's branding efforts to ensure you achieve your goals. I would track metrics such as brand awareness and customer engagement to measure the success of the branding strategy and make adjustments as needed.


Cancellation Policy

To cancel or reschedule, please contact us 24 hours before your appointment at 443-331-4626 or through Calendly.


Contact Details

443-331-4626

paula@caponiticonsulting.com

#10006 13516 Long Green Pike, Baldwin, MD, USA


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